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Customer Relationship Management (CRM)
Struggling with your CRM system is common. Poor adoption, minimal usage, and the worst one, bad data, all make for a frustrating experience with a technology that has been proven elsewhere to deliver exceptional results.
The most common problems with CRM systems is that they fall short of expectations, are too confusing and too hard to use. Customer Relationship Management systems do not have to be this way.
Failed expectations and poor user experience are symptoms of the wrong approach and errors in implementation. As CRM consultants almost half of our projects are fixing failed CRM implementation attempts. Successful implementation has to do with a strategic approach and top notch training.
The entire organization benefits from a smooth running CRM system, not to mention the most important stakeholder, the CUSTOMER.
Today’s CRM systems are a complete toolset which calls for a strategic approach backed up by reinforcement and training.
Little or no training
Current CRM systems are robust toolsets, attempted use without training is costly and frustrating.
Poor Adoption
Uninspired or confused users will quickly abandon the system.
Poor Results
Shabby usage and low respect for the the system doesn’t deliver any value to the organization or customer.
CRM system usage
CRM Training
Understanding the place of a CRM in your business and how it helps everyone, especially the customer.
Group Training Sessions
Teams learn how to execute in a collaborative environment.
Individual Training Sessions
There’s basic users and then there are power users, each has their own requirements which need one-on-one training.